Sipsmith.com
Redesign of website for London based craft Gin distiller Sipsmith. Fully responsive e-commerce site built using Wordpress.
Role In Project
Art Director, Design Lead
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/34910803343876ec5af97cf2_rw_1920.jpg?h=e1e9a20cf3e8892bf480b5f3240737ba)
Homepage - Desktop
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/5f64664b16fbc89b7f2a0f01_rw_1920.jpg?h=3aa412419c872d0c280b88559546b190)
Product Index Page - Desktop
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/fc593039-3025-4988-8bbe-a959db69b991_rw_1920.jpg?h=7bb2bed64e6d04eff3cf07ceed125a7b)
Product Detail Page - Desktop
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/7d3ff9e4946a72b4ece1c9b0_rw_1920.jpg?h=7a64d830014adfba785c2f40d80b692a)
Subscriptions - Desktop
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/b0a3d6f3-a616-4a9e-85e0-d3a96f3de26c_rw_1200.gif?h=98453516a95d111fe10070ea3f4321dd)
Sipping Service Crest animation
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/c045960e-062b-4e28-a9bf-2b609d32890a_rw_1200.gif?h=da9254f421a6ba49e2c84132ea2091ba)
Sipping Society box opening animation sequence. Triggered and controlled on user scroll.
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/80cd5f1a-2a74-45bf-8e8e-b67cb21d7fc3_rw_1920.jpg?h=9ff26631a9399f988924fdd876590fba)
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/f1694597bd9bb6f286329ac2_rw_1920.jpg?h=9225aaafe9274396bd6e12d62edfdeff)
Tours - Desktop
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/81a0ec64cac6fe468c87a592_rw_1920.jpg?h=dabc8a4b7bc7b5a6de575fe0850dabc4)
Blog Article - Desktop
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/fc7da5c3fe5a4d05a9aa7473_rw_1920.jpg?h=95d1e4bd33758b0738ba67e337c9433b)
404 Page
Mobile Designs
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/bd6fc9ba-0e0b-482c-9e26-023f24042436_rw_1920.jpg?h=291a623a1cc3feaeba52df738062ef7a)
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/85df6f83-6c6d-4b90-b630-3bfca303d793_rw_1920.jpg?h=a5258e62fb914096c43af32ce9438cf6)
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/87e8dd44-d496-400c-91cd-ab5fd1b7cf43_rw_600.jpg?h=3f427d36e48a5c3f6eed7fa082699ebe)
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/9c281ae0-82d6-4a06-8d79-b18f916b19ea_rw_1920.jpg?h=6eafc70c8f2b4d43c9777f1bdbe143f4)
Initial Art Direction
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/b896b4ffef5157ace7ce5706_rw_1920.jpg?h=37f176d307245b710e2b6b6497cc9070)
Route 1 - Desktop
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/f3d4eaf7-5246-44bc-9caa-e836aca4250f_rw_1920.jpg?h=46afd239ab98552ecd3fd95575242b0c)
Route 2 - Desktop
![](https://cdn.myportfolio.com/3cbfab5b745a432d02da7dedc6482fd2/998759eb01b62fd895de75ef_rw_1920.jpg?h=f625ba90cc47e4cf8289874f598658b0)
Route 3 - Desktop